16 - 18 June, 2019
Le Royal Meridien Beach Resort & Spa, Dubai, United Arab Emirates

Ahmed Alrefaei


Chief Operating Officer
AL MASRAF

Conference Day One : Monday 17 June 2019

Monday, June 17th, 2019


9:00 AM The Future Of Business Excellence: Redefining Opex In A Digital Age

Keynote Panel

With digital technologies changing the way we live, customers and employees are becoming more demanding and expecting smarter, faster and simpler ways of doing business. In order to manage change, remain competitive and ensure survival, companies are turning their heads to their OPEX strategy.

Regardless of the sector companies operate in, the changing landscape of OPEX will have a significant impact and must be implemented effectively in order to not be left behind.

Key question: How can your company achieve an enterprise-wide OPEX strategy in this digital era?

Senior leadership will acknowledge:
  • What are the main trends redefining process excellence in this digital age?
  • The roadmap to success: How can you align your strategy with OPEX to achieve sustainable business transformation?
  • Best practices for managing OPEX in today’s changingclimate to drive growth


Check out the incredible speaker line-up to see who will be joining Ahmed.

Download The Latest Agenda